If you do nothing, chances are that one day you’ll see your idea out there making someone else rich.
If you rush out to see a patent attorney, you might be spending tens of thousands of dollars unnecessarily. Most ideas can be protected for a few thousand of dollars with the possibility of it to costing you nothing if we approve of the concept.
If you rush out to see an invention submission company, they’ll take everything but the gold in your teeth, and leave you with nothing to show for it but a bunch of empty promises.
If you rush out to market the new idea yourself, that means quitting your job, taking an extra mortgage, emptying your bank account and hitting up friends and relatives for whatever you can get. Most businesses fail, and if yours does, you might never financially recover.